With the right data and research, we help you successfully launch your product or service in the marketplace to a specific, niche group, while giving your offer the much needed attention among other target groups.
Business Strategy & Advisory
Whether you want to reach record breaking numbers or trying to scale your business, we help answer some of the most difficult questions as it pertains to your business' offers and give you the necessary guidelines on thriving in the direction of desired outcomes.
Contemporary Marketing
Want to know what kind of marketing would work for your business? We’re here to help. We provide not only the strategy and framework but work with you through strategic online and offline marketing for your products and services.
Business Storytelling
We help curate your business activities through compelling storytelling that fits the cultural context of your audience and market.
Consulting Services
With our Consulting services and Strategic Planning, we help you make significant changes within your business, providing guidelines for Market Assessment, Industry Analysis, Customer Insights, and Organisational performance.
Leadership Coaching and Workshops
We work with Founders, C-level Executives, Senior Management and Business Leaders with clarity on Business innovation, reinvention and redesign. We also provide Leadership coaching, helping decision makers become effective people managers in a manner that makes a more productive workforce.
At Marketplace Innovation Africa, we use innovative and strategic business practices to transform businesses in Africa from where they are to where they need to be. We help businesses in Africa understand the dynamism of the African market and provide the framework to help navigate it.
We provide the right understanding of the market through data and insights that guide business decisions, helping our clients simplify the complexities of the African market and give them the blueprint and framework to leverage on for maximum growth.
“While working with Marketplace Innovation Africa on the launch of Benin Medical Care Hospital and Diagnostics Centre, our aim of achieving professional excellence for our project was achieved. Working with the team was seamless and efficient, and they brought a lot of insight and finesse to the commissioning event. As a stakeholder in the newly commissioned hospital, we thank the team for a job well done.”
Imaobong Amaechi
General Manager/COOGOBETH Reliance Investment Company